In the years I’ve worked with Labcon, a laboratory plastics manufacturer, we have produced many catalogs and brochures together, and since 2011, I have also created a range of corporate videos: their sustainability story, as well as product and process “explainer” videos, … Read More
There are so many decisions to make in the creation of product marketing tools. I’ve covered many of them in previous posts. Today, let’s talk about reality. A product image typically demonstrates either specific features or functions. It must be … Read More
I recently joined a new gym, and attempted to use each piece of Nautilus equipment following the instructions posted on each machine. Each has an illustration of a person using the machine with color shapes applied to the parts of … Read More
In my March blog post, I wrote about a new cartoon character animation app I’m working with. I’m really having a good time with it. So today I want to write about the full range of animated characters I work … Read More
Design is on the back burner this month. My main focus the past six weeks has been my son Travis and his health. Since finding out in early March that he had a neuroendocrine tumor on his pancreas, we have … Read More