I talk about “making magic” often in this blog when I’m referring to 3D models used for product storytelling. And indeed, those models do make magic. But I really took it to the next level in 2009, when my long … Read More
Want to take a look? No problem. Welcome to my magic show. StormwateRx LLC designs, manufactures, installs and maintains stormwater filtration and treatment for industrial customers. Their products are container-sized units that are installed above and below ground. Photos of … Read More
The client can usually identify a problem, but do they always know the best solution? We each have our area of expertise. Mine happens to be visual storytelling: creating the best presentation to convey information quickly and easily in an … Read More
Part Two: Presentation Tools Once the design was nailed down, my client, Jennifer deWeber, now had several working prototypes to play with, her first order of extrusions was still weeks away from delivery, her first production run was scheduled, and … Read More
Part One: Product Development It is exciting to work with an artist on a product for artists. My client, the amazing Jennifer deWeber of deWeber Studios, is a painter and an entrepreneur. She is also a “plein-air” artist, that is, … Read More