The position, size, color and proportion of each element on a page or spread of a catalog is deliberate—or should be—to maximize readability, ease of use, flow of information, and ultimately, generate sales. After a quarter century of creating labware … Read More
I have always tried to live my life by design. It drives me, inside and out. It’s been a source of passion and satisfaction through good times and bad. I don’t see ever putting it aside or retiring from it. … Read More
Part Two: Presentation Tools Once the design was nailed down, my client, Jennifer deWeber, now had several working prototypes to play with, her first order of extrusions was still weeks away from delivery, her first production run was scheduled, and … Read More
Part One: Product Development It is exciting to work with an artist on a product for artists. My client, the amazing Jennifer deWeber of deWeber Studios, is a painter and an entrepreneur. She is also a “plein-air” artist, that is, … Read More
I’m enjoying my new toy tool! My latest ROBO invention: It’s an exotic deluxe executive accessory! For my vaping friends, I designed and printed the VAPYRAMID™, a vape pen holder. Elegant, tastefully proportioned, and tip resistant, the pen is held securely in … Read More